Why the entire marketing funnel is key for long term brand growth
Nielsen Following the COVID-19 outbreak in early 2020, brands of all sizes and across every industry reduced their marketing budgets,...
Plan ahead: 4 key trends from last year’s hybrid Ramadan to inspire your 2022 campaign
Thinkwithgoogle People in the Middle East and North Africa (MENA) celebrated a hybrid Ramadan last year. This was a shift...
The future of third-party address ability divides ad industry in two
Digiday A decision on guardrails to help the ad industry gain consent to track people across the European Union was...
Data and tech underpin customer engagement in 2022
Marketing Week Brands are entering 2022 more confident than ever about their cross-channel customer engagement strategies, as they further hone...
First-party data drives up media buyer renewals by a third
WARC Data from the Wall Street Journal and Google Ad Manager suggests that advertisers were 37% more likely to work...
TIPS TO INCREASE YOUR DIGITAL CAMPAIGNS EFFICIENCY
February 11, 2022 Source: MedPush Team The New year always gives a fresh start for growing your business. Whether you...
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